Has a MA degree in Marketing and additionally has a Post-Grad Diploma NIMA B degree for Marketing.
He has a track record in providing online solution starting from the early days of the World Wide Web.
He’s built up his experience in global research companies converting face-to-face and telephone
interviewing into online interviewing building online access panels and becoming market leader globally
with Greenfield Online.
After having a key role in selling the company to Microsoft he supported multiple companies converting offline into online (mobile) solutions.Over last years he has built up his own companies taking the next step in online, developing UI and UX as separate functionality, before he sold his companies in 2014 and joined Bidx early 2015.
He has broad experience in leading projects in multi-cultural environments and has lead teams across the world. With a good understanding of ICT he is focussing always on the end-user, the usability and experience they will have with the given solution.Currently based in Amsterdam and setting up offices or partnership for Bidx in countries like Kenya,Uganda, Rwanda, Tunisia, Indonesia and Mexico while developing new functionalities. He is a native Dutch speaker with a second nature for English.